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History

Automotive Business Consultants Inc. was incepted in the late 80's by Jay Perry while still working in the automotive service industry.

From 1972 until 1987, Jay worked at a variety of managerial positions in body shops, both independently owned and dealership affiliated, in addition to working as an insurance appraiser.

During this time as an appraiser the need for introduction of new managerial techniques became apparent. Jay's experience during involvement in a "mega-shop" showed that spectacular results could be achieved if the right techniques were utilized.

The shop performed at the highest ranking of statistics available in the trade. The best was being achieved in areas of:

  • closing ratios
  • sales per square foot
  • average ticket prices and
  • cost containment of production payroll

Much of what is taught in the marketing program was derived from this personal experience. As times have changed, the most modern of techniques continue to be added to the "tool chest" of the ABC Marketing Program. This provides the best of the best available methods of promotion.

The exposure to other very successful business people on a day to day basis, insures that the most current, successful methods of management are included within the ABC course. It is our full time job to keep our fingers on the pulse of industry and business trends.

1995 marked a pivotal year in the company's history as the sales goals were met, the client base was expanded, the course improved and the ground work for expansion was laid.

He can be reached by direct e-mail: jayperry@a-b-c-inc.om


ABC was incorporated in Canada in 1990.

ABC was incorporated in the United States in 1993.


Esther Jeles joined the company in May of 1996, bringing with her an effervescent personality and enthusiasm towards consulting within the automotive industry.

Esther's expertise came from a stellar background in customer service and customer service training. She added a new dimension to the Marketing Program due to her personal experience with alternative tutorial techniques.

Esther had developed her style of coaching over 9 years within the customer service enterprise. Due to this history, Esther's method of informative teaching created enhancements with Relationship Marketing.

Esther's position was Director of Training. With this position she held interests for ABC's internal training, and for creating A.B.C.'s clients' customized coaching programs. Her contributions while in our employ added valueable depth to the original course program.

After achieving the office of Partner, Esther went on to other career pursuits after leaving A.B.C. in 2000.


June 1st, 1999 saw Tom Durgom join the company as Director of Corporate Accounts.  Tom brought to ABC a wealth of information due to his background with one of the largest internal consulting firms in the nation.

The advantages brought to us are his strength of commitment coupled with a boundless enthusiasm for programs we have developed to assist our clients.

His main focus was multi-location clients, industry alliances and client relations.  He added to the smoothness of what we do as a corporate culture. 

Having so much experience in manufacturing, budgeting,
finance, recruiting, cost controls and training it made Tommy the best choice for the task of bringing organization to our organization.

The spill-over effect that is having for our clients is a better
understanding of the fit between their structure and our structure in order that we can insure a truly effective program maintaining the 100% success ratio now enjoyed by our clients.

His many years of diagnostic practice allows him to quickly assess the potential clients needs, thus making the fit between our services the correct choice for the firm looking to improve their bottom line by utilizing ABC.


Robert Lawrence has been involved in every facet of the collision repair industry. 

He has excelled at every endeavor presented throughout
those years as a technician, adjusting claims and a teacher.
Recognized by industry organizations (NATEF), his peers (nominated for instructor of the year award) and his employers (multiple commendations from supervisors), have all shown Robert to be an individual that out-performs.

Robert understands what it means to be in business and brings that compassionate understanding to the ABC client.
His commitment to the ABC program came due to his personal use. 

Having been with us on a part-time base since early 1998 and involved in a pilot project run for a dealership group in Wisconsin.  Robert has been in the trenches and has brought massive improvements to the operations and the lives of the people he touches.

His hard work ethic has matched those of the clients he serve in his capacity of Business Development Consultant.
Robert achieved the office of CEO with our company in the 2000 before taking over our affiliate company Advanced Business Consultants.


Markus Agyeman joined us in February 2000.  Markus education in socialogy and his background in the insurance industry underwriting department has enriched the course on inter industry relations and promotions. 

Markus dedication to good business practices drives him passionately to support the Canadian clients with whom he is charged.  His sense of humor, caring personality and industry knowledge make him welcomed to our clients.

His confidence in his subject matter of communication skills with the insurance companies and the public lead our clients to ever increasing heights of performance. 

He can be reached by e-mail: markus@a-b-c-inc.comor by direct phone lines (905) 607-9168 or (416) 573-5890 (cell).


September of 2002 brought Katherine Fletcher to the ABC team. As a Business Development Consultant dedicated to the Reno area, Kathy's knowledge in improving efficiencies comes from a background in business systems analysis.

Her experience comes from working in a wide range of industries where she has helped clients in varied roles succeed in Retail, Aerospace, Banking, Public Utilities, Manufacturing, Telecommunications, and Software.

Kathy came to ABC from a prominent global software company where she was a Consultant certified in the Financial Management products of that organization. In her leisure time, she is a Martial Arts Instructor, holding a black belt rank in Aikido.

Kathy is recognized as a patient, gentle, and non-intimidating trainer and personal coach with an immense dedication to the growth and accomplishments of the clientele she serves.

She can be reached by email: katherine@a-b-c-inc.com or by phone at (775) 742-1745.


Sylvia Gardner joined the company in September 2002 as Regional Relationship Manager for Northern Nevada & Lake Tahoe. Sylvia is committed to providing attention and asistance to clients, co-workers, friends and family with a sense of urgency and a personal touch.

Sylvia came to ABC from the 2nd largest wireless carrier in the world where she was responsible for marketing in the state of Nevada. Sylvia has always been a self-starter and has enjoyed varied roles in telecommunications, retail sales and management, real estate and white water rafting photography. This diverse background has perfectly prepared her to be a vital part in the development of our clientele.

She has maintained a lifelong love of learning and takes pride in helping our clients discover new ways to succeed in business. Sylvia has a passion for quality, timeliness and doing the right things right! Because of her devotion to family, friends and the Reno/Tahoe area, Sylvia is an avid outdoor person enjoying hiking, skiing and all the other activities the region has to offer.

She can be reached by email: sylvia@a-b-c-inc.com or by phone at (775) 742-0868.


A tremendous help to our clients was the inception of the financing plan in 1996 that allowed them to participate in the course but pay at a very affordable rate. They receive the benefit of the program and improve profitability, actually generating the cash flow through the course, by the course, for the course!

The company policies have been in place since day one. They are designed to create a "win-win" situation for the client and ABC. A cornerstone policy is that ABC measures its success through what it clients achieve. Our methods work and we are obligated to you, our client, to make them work in your business. This is how we can measure ourselves as successful.


Right from the beginning of the company a policy of cost effectiveness has been in place. We have always guaranteed that the program will generate enough in new sales to create the money for the fees we charge! This means that the return on investment is assured within a 12 month period. 

As A.B.C. is not a franchise and all of the methodology remains with you and your staff, the profits are regenerated year after year, with no more fees ever having to be paid!

All of the program was designed to be taught on-site too work in your real world of:

  • your customers
  • your business climate
  • and your employees

We bring to your door the latest and greatest methods of communication, marketing and management techniques ever developed. We, by serving you our client with these methods, are securing our station as Management Consulting Leaders and continue to position ourselves as your best choice in Automotive Business Consultants.

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